The 5 Es Explained

1Education

Teaching individuals about the broad range of health and transportation benefits as well as safety skills

2Encouragement

Using events and activities to promote bicycling and walking

3Engineering

Creating infrastructure improvements that reduce speeds and establish safer areas

4Enforcement

Partnering with local law enforcement to ensure drivers obey laws and initiating community safety enforcement campaigns

5Evaluation

Monitoring and researching safety and utilization outcomes and trends


Although each element can stand alone, the most successful programs have integrated elements from all five approaches. Each time the program is adapted, new ideas emerge. Use research data, innovation, and imagination to develop a program that best suits your school and community.

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